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7 Startup Marketing Strategies To Bring In Customers
Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Indeed, while the rules and technologies for lead generation have changed, experts still see it as the most effective way for businesses with limited budgets to maximize their […]
The secret behind a successful lead-generation campaign
The economic destruction caused by the COVID-19 pandemic and extended lockdown has created difficult trading conditions for many companies in South Africa. With thousands of businesses closing their doors, South African IT and telecoms companies have lost many of their clients during the lockdown. To compensate for the lost […]
Essential things you should know about B2B demand generation marketing
Every business strives to stand out from the competition and gain as many customers as possible. Brand supremacy is, more often than not, associated with impressive performance since popularity attracts more consumers. Well, the B2B marketing team is responsible for all these tasks, and they work around the clock, […]
How to Pre-Sell Your Coaching Programs Without Getting on a Single Sales Call
By Blake Wisz via Unsplash If you run a coaching and/or online service based business, you have one end goal: to enroll prospects into coaching calls and convert them to paying clients. However, this isn’t always the case. Lead generation for coaching businesses can be the most frustrating thing […]
Create an Editorial Calendar to Keep Your Content in Check
editorial cal There are no shortcuts to engaging your audience with content. Marketing automation takes care of a lot for digital marketers these days. But there’s at least one thing you can’t automate: the personal touch of great content. Good content engages, convinces, and converts. It’s not easy. There […]
How to leverage marketing automation to generate more leads
Marketing teams of every business, whether it is a start-up or an established one, strive to generate more and more customers who genuinely show interest in your product or service. This is known as a lead generation where through transparent means of communication you develop long-term relationships with customers […]
