insurance

TCPA penalties can be as much as $1,500 per text/call in violation. (Photo: Shutterstock)

August 13 2020

Calling & texting: How insurance companies can be compliant

Mark Diles Industry insurance, legal, sales 0

TCPA penalties can be as much as $1,500 per text/call in violation. (Photo: Shutterstock) External communications are one of the most important elements in business operations today. Calling and texting consumers is a very effective means to drive engagement , and ultimately, sales. In fact, text messaging has outpaced […]

July 13 2020

Essential Tips To Help Bring More Leads To Your Law Firm

Mark Diles Industry finance, insurance, legal, network 0

Law firms are gradually accepting the reality that there’s a business aspect to the legal profession. Today, law firms invest more effort in marketing to get clients. The specific type of marketing that law firms engage in is known as law firm marketing. The goal of marketing a law […]

June 26 2020

Action needed to mitigate ‘fraudulent’ lead generation in insurance

Mark Diles Industry insurance 0

‘Disreputable lead generation activity is driving clawback rates and increasing industry bad debt’ According to the ‘Protecting the Protectors’ report, published by LifeSearch and Contact State, some life insurance firms are using fraudulent short-term tactics amid misleading advertising, the reselling of consumer data and impersonation of insurance brands. The […]

June 21 2020

ZoomInfo – The Tool That Zoom’s Lead Generation For The Enterprise

Mark Diles Industry broker, insurance, network, sales 0